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Marketers say their budgets are squandered, sales and leads are misplaced, and customers finish up acquiring a bad working experience. In the meantime, marketers who are aligned with their sales staff are 26% far more very likely to say their marketing method this yr was extremely successful in comparison to individuals who aren’t aligned.
Entrepreneurs who utilize a CRM are 128% more prone to say their marketing approach this yr was really efficient when compared with marketers who don’t make use of a CRM. And in addition to that, 93% of marketers utilizing HubSpot CRM say their marketing approach was productive this yr.
matters get fascinating when we look at how Entrepreneurs see AI being used — 60% say it'll work as an assistant that assists them with their job duties, although 20% see AI primarily taking up menial tasks.
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